Tammy Kabell & Will Gladhart discuss exactly how you can utilize Twitter to uncover job positions. Visit for more executive job tips and branding strategies. To listen to part 3 visit: Gladhart, owner of Will Gladhart Consulting, a successful social media marketing company, has developed for us an extremely comprehensive, but very easy to understand, step-by-step guide setting up a Twitter account and using it specifically for job (…and you never have to tweet)! You can access this document by visiting.
eric l and also how to manage the volume of Twitter information and you can you can go through Twitter on your computer or you can do it through a smartphone app I know well like Tweet.Deck is one of them seesmic is that how you pronounce that two point oh yeah Thank You point oh yeah the one I use is tweet cast I think it’s called and I’m really happy with that one you know the cool thing about Twitter that you need to keep in mind so that you’re not overwhelmed by the thought of being on it is that you can read a whole bunch of things and you can access databases there but you never have to tweet a thing you really you never have to say a thing you can be an invisible person follow a bunch of people but then also just do database searches that will bring up the information that people are putting out there and and so I know you wanted to make mention of email addresses that right yes you know this kind of this actually with in regards to email addresses Tammy applies to social media kind of across the board and not only Twitter but you know you may consider creating a individual email address or a unique email address such as your name sm like social media @ gmail. com or whatever your email address is in order to funnel all your social media or job seeking enco you know in keeping that separate from your either corporate email if you’re still a you know an employee speaker and looking for a different position or if you’re unemployed it actually really helps you separate out the relevant information from the just barrage of information that you can get from updates on a very regular basis from social media emails you know sign up for this what have you so I always recommend to you know clients are people that are you signing up for different platforms to you make a separate email address and kind of funnel all that information in that direction can you explain just briefly what comes into your email address when you say social media news and email updates what are you specifically talking about if you were to get on Twitter than what would what would come to you via this email address what would come to you via that email address danny is a and updates every time someone follows you so but as far as a a consistent flow of information you’re not going to get information about you know when someone actually tweets you know if someone does a direct response to you or send you a direct you know tweet at your name then yes you are going to get that in your email inbox but you know as far as the broader social media picture I mean that can encompass you know updates on facebook facebook changes people’s post event postings it can also for blogs you know if you sign up for somebody email or to receive a notice when they do a new blog that will show up so it can be a pretty large volume of information in addition to whatever whatever else that you have signed up for for you a catalog or email list or business or an offer you know so I try to keep all that stuff completely separate because I give in to females in my business and box during the day that I just don’t need to try and manage all the rest of it so it’s just just a handy tip well and when it comes to setting up a gmail account or Y mail account things that are free I always recommend to my clients that they do have a separate one and I recommend using the word hire hir e and then your name at gmail com if that’s taken you can always go to ymail com because those are less used but what that does you can put that on your resume what I think it is or can be used for is that it’s separate from your personal email inbox where you’ve subscribed to a hundred different newsletters and something could get buried in there so if you just have a separate email account for you’re job searching stuff it really does work wonders plus it’s a really cute kind of email I shouldn’t thank you it’s an effective kind of email that’s on your resume that that shows that you’re serious about looking for a position so you know that’s another thing that you can use a different one for and it sounds like given the amount of information that might be coming through that social media gmail account you might want to set up a separate one with higher will glad heart or higher Tammy kebbel @ gmail. com yeah I actually really I really like that idea of separating out your well your job search you know funnel of information from you know social media or your personal email you know it’s a great way to you know keep all your information separate but also keep track of who is contacting you and our people actually getting back to you via you know either online or a resume that’s a great idea to me I like that yeah yeah um and so once you have that Twitter account set up and you again go back to to will’s powerpoint presentation that is on Slide. Share good information about exactly how to set it up you’ve got screenshots plus you’ve got author’s notes that was like all those just really written instructions on how to do that and of course the glossary of terms that you were talking about so once you’ve set up that Twitter account and you’re ready to begin searching for jobs really the probably the two most effective ways are using what are called hashtags which is the pound sign and then followed by the topic you just type out the topic after the pound sign or participating in hosted chats so there’s a definition of the you know pound sign hashtags in the glossary of terms with a list of also pound sign chats such as you do pound sign job hunt chat or hf chat what’s the what’s hf chat and that’s higher friday chat it’s a Friday chat that’s held at noon on Fridays for job seekers or employers that are looking for specific job seekers so it’s group of networkers jobseekers recruiters and as well as HR individuals that participate in that chat and i would say about its you national so probably about 400 500 people typically participate in that chat okay okay great great great resource yeah yeah and when you’re you know something I meant to ask you on the using the hashtags can you give us an example of what hashtag you would use if you’re looking for a topic let’s say for instance you’re an accounting manager in Kansas City so how would you use these hashtags to pull up the database and what does that database look like they are tweets from companies and from recruiters and from people who have jobs open I mean how does that work give us an example yet yes well here’s a great example Tammy is you know you would go into you can do this two ways you can use google or you can actually if you have a twitter account you can go and login to twitter and you can run a search in twitter on your specific keyword or term let’s say hashtag accounting comet hashtag Kansas City in Kansas City would be all one word so you’re going to get every single job or tweet that has been specifically tagged with that a specific you know topic you know and a lot of companies here in like Kansas City in other parts of the country you know they’re a great example is you know H&R Block is looking for several tax representatives for the upcoming tax year this next year so they recently put out a post tagging you know I think it was a tax accountant and then Kansas City so they’re tagging it for a specific term and then also the G the location that they’re looking for and you can just simply run a search and in order to find out a list of hashtags you can simply run a google search on you know like pound fine accounting and that will give you a link to the actual twitter feed now again you have to be logged on to Twitter to get access to that but you can at least find out if that’s a valid hashtag or not so pretty much any keyword or any idea or combination you know what I have found a number of people that have successfully used is like for example your city and then job or jobs so an example would match their job not the actual job just a weird job just the word job or job like hashtag Kansas City all one word comma hashtag job and then a huge list of jobs come up and you literally can just scroll through that and see if they have any relevancy or not but if you want to dive down and get a little more specific some companies will lift you know by specific you know like topic or like accounting but a lot of them will simply okay this jobs yeah and how often do you suggest that we look through those I’d say a couple of times a day once a week what do you do I’d say once a week you know once to twice a week now one thing that i do want to mention and this is something that’s in the powerpoint presentation but you know most of our listeners probably have a smartphone and you know there’s some really great you know twitter apps that allow you to basically manage all that content coming in so you know like for example you know some of the chats or things that I participate in I don’t always get a chance to join them so I have their hashtag in my phone so literally once a week I can go and I can look through maybe you know 150 200 tweets and I haven’t had to participate in the conversations it’s whenever I have the time so you know a call of a job seeker could have you know hashtag Kansas City comma hashtag job as their search on their smartphone in that application and literally just have to look at it once we can see all the latest updates for their particular region so you know you don’t you don’t have to be on there all the time and you don’t has to be tweeting it’s just how you’re accessing the information yeah yeah you know it kind of reminds me of what I recommend to my clients when they’re looking at the business journal that they should do it once a week usually you know same time each week because you can go back to the headlines for the last five business days and so basically you can get a list of all of the companies that are growing that are doing well and you can contact them proactively and I just you know if you do it once or twice a week that’s really all you need you don’t have to follow it every day right and and you could pair that you know physical search or that you actually business journal search or company search and look at their twitter feed see what they’re saying you know and see if they’re actually a fit for you as a job seeker but also what position that they’ve posted in your local area yeah yeah that’s true that’s true yeah and there I do want a mitt well I was going to say Tammy there’s one more resource it’s called a tweet my jobs com now this this profile allows you to go in and set up kind of a resume and run searches to access Twitter so if you’re you know really against signing up in for Twitter this is kind of a way around it I will mention that it doesn’t pull like as much information is actually using Twitter itself I have found and several other job seekers who have utilized this platform have said you know I pulled out some information but it didn’t pull out all the relevant information you know to a particular area or industry you know that we were trying to search for so it’s it’s a good yo platform but you aren’t going to get all the information that you would out of Twitter so interesting. .